Global Partners Website
The brief was to create a global website for Shirlaws, a portfolio of companies that advise private enterprise how to grow, fund or exit their business. With an already locked down brand we explored how we could develop this into their new site. We began the process with a 2 day discovery session looking at the key personas that would be visiting the site and how we could explain the Grow, Fund, Exit methodology that formed the backbone of their business.
The key part of this process was a set of wireframes that would encourage the client to consider content strategy and also to get approval from Partners around the world.
The design provided included an editorial feel news feed, a selection of event pages with country selections, speaker bio’s and a list of conferences worldwide. The beauty being that partners from all around the world can specify what news and events appear on their country page.
Enabling them to show there Youtube Videos was super valuable too. So providing them an outlet within the site was important.